Background
The emerging technologies of the final days of the 20th century are transforming the economies in the 21st century. Few technological developments have had such an impact in such a short time on the world as that of the technology of the Internet; to such an extent that some say that it is equivalent to the invention of the printing press.
The Internet has brought about an instantaneous and indiscriminate access to information permitting interaction among users in any part of the world, eliminating the barriers and frontiers of the traditional economy and ushering in the presence of business on a global scale.
This technology presents untold advantages for companies and at the same time a challenge to many sectors of the traditional economy who have experienced the shaking of the very foundations of their businesses. Recognizing the importance of these technologies, Icesi University has organized the program Specialization in Business on the Internet which is designed to train managers in the skills needed to transform their organizations or to create new businesses using the technologies of the Internet to make their companies more competitive in this new world.
Objectives
The objective of this program is to "Offer the student a solid conceptual base complemented with practical training that will permit him to develop the know-how and skills to plan and develop business projects through the world wide web – INTERNET -, in accordance with today´s world trends and in answer to our own regional needs".
More specifically:
· To create the skills for planning and developing projects to carry out E-Business on the Internet.
· To obtain a solid foundation in the technical aspects of doing E-Business on the Internet.
· To be able to manage and promote Internet E-Business projects throughout their organization.
· To understand the legal and ethical implications of doing E-Business on the Internet.
· To understand and be in a position to apply new business models which can be used for doing E-Business on the Internet.
· To anticipate and prepare the total organization for the changes that the world of E-Business will bring about.
· To contribute to the creation of a new breed of businessmen who will discover through E-business new ways to promote wealth and new employment.
· To find new mechanisms to attract clients to the Web and retain their loyalty.
· To propose new designs for production planning and channels of distribution.
· To understand, evaluate and analyze the impact of E-Business on the organizational structure.
· To present the appearance of virtual organizations and stress the importance of outsourcing throughout the total business chain.
· To demonstrate the implications of virtual money in terms of securities, accounting, etc.
· To present the opportunities and limitations that legislatures of various countries have on Internet business, especially with regard to authenticating documents, customs procedures and taxes.
Characteristics of the Program
The study plan of this specialization is divided into three broad components:
1. Component on Understanding the Technologies
From the outset participants will learn and participate, through practice sessions in the university computer labs using real case scenarios, to use current technology for doing business on the Internet.
They will learn about the world of Communications Networks, their reach and their limitations, through which all interaction for doing business on the Internet is carried out. They will also learn about and use the latest software tools to design and build a Web site and learn how to create a business project on the Web using a solid technological foundation in an atmosphere of security which insures the free flow of confidential information electronically.
2. Component on Organizational Strategy
Business on the Internet is not only technology; technology is the medium through which it is carried out successfully. The participant should learn as much as possible about company strategies on marketing, production, channels of distribution as well as all the legal implications that could affect doing business on the Internet.
3. Component on Creating Businesses on the Web
A study plan of this nature, which is undergoing continuous change, must adapt itself to the particular needs and intentions of the participants so that they may put what they learn into practice.
For this reason, as you will observe later, we include an activity, found at the end of the specialization program, which offers students real tools to put into practice all their acquired skills. This activity is under the guidance and supervision of a group of teachers expert in their respective fields.
Candidate Profile
This specialization, offered by the Icesi School of Engineering, is directed to professional engineers who desire to get involved in the world of Business on the Internet and who typically perform in positions such as:
· Managers, Directors, Analysts and Designers of Information Systems and/or Communications Networks.
· Managers of Marketing or Product Lines.
· Managers or Directors of Planning and Development.
· Independent professionals who want to get into Business on the Internet.
· Mangers of Production and New Product Design.
· Owners of businesses.
· People on the staff level of companies who are looking for new business opportunities.
· Other similar cases.
Graduate Profile
Graduates from this specialization are prepared to:
· Put "business on the Internet" projects into action at the company in which they work.
· Lead the change effort for organizations that are interested in searching for business opportunities on the Internet.
· Create their own company to do business via the electronic media, specifically the Internet. Become entrepreneurs in Business on the Internet.
· Become consultants on the technical or strategic aspects related to doing business on the Internet.
· Become Web Managers for doing business on the Internet at the companies in which they work.
· To reach executive positions in the world of business on the Internet.
Degree Given
Icesi University grants the degree of SPECIALIST IN BUSINESS ON THE INTERNET to those students who satisfactorily complete the program. This is in accordance with registration in the ICFES Information System under code # 182853820007600111200.
Length of Program
The program is 12 months with a total of 414 hours organized in four quarterly cycles, each one with an intensity of 103 and 104 hours.
Admissions Procedure
The emerging technologies of the final days of the 20th century are transforming the economies in the 21st century. Few technological developments have had such an impact in such a short time on the world as that of the technology of the Internet; to such an extent that some say that it is equivalent to the invention of the printing press.
The Internet has brought about an instantaneous and indiscriminate access to information permitting interaction among users in any part of the world, eliminating the barriers and frontiers of the traditional economy and ushering in the presence of business on a global scale.
This technology presents untold advantages for companies and at the same time a challenge to many sectors of the traditional economy who have experienced the shaking of the very foundations of their businesses. Recognizing the importance of these technologies, Icesi University has organized the program Specialization in Business on the Internet which is designed to train managers in the skills needed to transform their organizations or to create new businesses using the technologies of the Internet to make their companies more competitive in this new world.
Objectives
The objective of this program is to "Offer the student a solid conceptual base complemented with practical training that will permit him to develop the know-how and skills to plan and develop business projects through the world wide web – INTERNET -, in accordance with today´s world trends and in answer to our own regional needs".
More specifically:
· To create the skills for planning and developing projects to carry out E-Business on the Internet.
· To obtain a solid foundation in the technical aspects of doing E-Business on the Internet.
· To be able to manage and promote Internet E-Business projects throughout their organization.
· To understand the legal and ethical implications of doing E-Business on the Internet.
· To understand and be in a position to apply new business models which can be used for doing E-Business on the Internet.
· To anticipate and prepare the total organization for the changes that the world of E-Business will bring about.
· To contribute to the creation of a new breed of businessmen who will discover through E-business new ways to promote wealth and new employment.
· To find new mechanisms to attract clients to the Web and retain their loyalty.
· To propose new designs for production planning and channels of distribution.
· To understand, evaluate and analyze the impact of E-Business on the organizational structure.
· To present the appearance of virtual organizations and stress the importance of outsourcing throughout the total business chain.
· To demonstrate the implications of virtual money in terms of securities, accounting, etc.
· To present the opportunities and limitations that legislatures of various countries have on Internet business, especially with regard to authenticating documents, customs procedures and taxes.
Characteristics of the Program
The study plan of this specialization is divided into three broad components:
1. Component on Understanding the Technologies
From the outset participants will learn and participate, through practice sessions in the university computer labs using real case scenarios, to use current technology for doing business on the Internet.
They will learn about the world of Communications Networks, their reach and their limitations, through which all interaction for doing business on the Internet is carried out. They will also learn about and use the latest software tools to design and build a Web site and learn how to create a business project on the Web using a solid technological foundation in an atmosphere of security which insures the free flow of confidential information electronically.
2. Component on Organizational Strategy
Business on the Internet is not only technology; technology is the medium through which it is carried out successfully. The participant should learn as much as possible about company strategies on marketing, production, channels of distribution as well as all the legal implications that could affect doing business on the Internet.
3. Component on Creating Businesses on the Web
A study plan of this nature, which is undergoing continuous change, must adapt itself to the particular needs and intentions of the participants so that they may put what they learn into practice.
For this reason, as you will observe later, we include an activity, found at the end of the specialization program, which offers students real tools to put into practice all their acquired skills. This activity is under the guidance and supervision of a group of teachers expert in their respective fields.
Candidate Profile
This specialization, offered by the Icesi School of Engineering, is directed to professional engineers who desire to get involved in the world of Business on the Internet and who typically perform in positions such as:
· Managers, Directors, Analysts and Designers of Information Systems and/or Communications Networks.
· Managers of Marketing or Product Lines.
· Managers or Directors of Planning and Development.
· Independent professionals who want to get into Business on the Internet.
· Mangers of Production and New Product Design.
· Owners of businesses.
· People on the staff level of companies who are looking for new business opportunities.
· Other similar cases.
Graduate Profile
Graduates from this specialization are prepared to:
· Put "business on the Internet" projects into action at the company in which they work.
· Lead the change effort for organizations that are interested in searching for business opportunities on the Internet.
· Create their own company to do business via the electronic media, specifically the Internet. Become entrepreneurs in Business on the Internet.
· Become consultants on the technical or strategic aspects related to doing business on the Internet.
· Become Web Managers for doing business on the Internet at the companies in which they work.
· To reach executive positions in the world of business on the Internet.
Degree Given
Icesi University grants the degree of SPECIALIST IN BUSINESS ON THE INTERNET to those students who satisfactorily complete the program. This is in accordance with registration in the ICFES Information System under code # 182853820007600111200.
Length of Program
The program is 12 months with a total of 414 hours organized in four quarterly cycles, each one with an intensity of 103 and 104 hours.
Admissions Procedure
