{"id":10660,"date":"2023-11-27T10:00:18","date_gmt":"2023-11-27T15:00:18","guid":{"rendered":"https:\/\/www.icesi.edu.co\/marketingzone\/?p=10660"},"modified":"2023-11-27T10:52:54","modified_gmt":"2023-11-27T15:52:54","slug":"cards-against-humanity-tira-un-dardo-a-x-con-el-lanzamiento-de-su-propia-red-social-yowza","status":"publish","type":"post","link":"https:\/\/www.icesi.edu.co\/marketingzone\/cards-against-humanity-tira-un-dardo-a-x-con-el-lanzamiento-de-su-propia-red-social-yowza\/","title":{"rendered":"Cards Against Humanity tira un dardo a X con el lanzamiento de su propia red social, Yowza"},"content":{"rendered":"<h2 class=\"intro\">La nueva red social llega como burla a las dem\u00e1s plataformas de redes sociales en las que no se modera el contenido.<\/h2>\n<p><strong>Cards Against Humanity<\/strong>, el juego de cartas, ha sido noticia despu\u00e9s de haber publicado un tuit el pasado 24 de noviembre en el que anunciaban que hab\u00edan lanzado\u00a0<strong>una nueva red social llamada Yowza<\/strong>. En la publicaci\u00f3n, la marca se\u00f1al\u00f3 que su nueva plataforma estar\u00eda \u00ablibre de desinformaci\u00f3n, discursos de odio y malas vibras de cualquier tipo\u00bb.<\/p>\n<p>La nueva plataforma se lanz\u00f3 el<strong>\u00a0D\u00eda de Black Friday<\/strong>\u00a0y se present\u00f3 como otra de las tantas bromas a las que Cards Against Humanity nos tiene acostumbrados. En la misma publicaci\u00f3n donde se anunciaba el lanzamiento de\u00a0<strong>Yowza<\/strong>, la marca se\u00f1alo que el propio \u00abViernes Negro\u00bb y\u00a0las redes sociales\u00a0est\u00e1n destrozando la vida de las personas.<\/p>\n<p>Es as\u00ed como<strong>\u00a0el portavoz de Cards Against Humanity\u00a0<\/strong>declar\u00f3 que la nueva plataforma llegaba para resolver<strong>\u00a0<\/strong>la moderaci\u00f3n de contenido. Este es el motivo de que en la propia plataforma\u00a0<strong>no se pueda publicar ning\u00fan contenido, m\u00e1s all\u00e1 de la palabra \u00abYowza\u00bb<\/strong>.<\/p>\n<p>De la misma manera, el mismo portavoz del juego de cartas comparti\u00f3 que una de las principales motivaciones de esta acci\u00f3n era\u00a0<strong>el pol\u00e9mico Elon Musk<\/strong>, que, tal y como se\u00f1alan desde la empresa, se ha convertido en una parodia de s\u00ed mismo con sus decisiones cada vez m\u00e1s extra\u00f1as sobre X (Twitter).<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\">\n<div class=\"twitter-tweet twitter-tweet-rendered\"><iframe id=\"twitter-widget-0\" class=\"\" title=\"Twitter Tweet\" src=\"https:\/\/platform.twitter.com\/embed\/Tweet.html?creatorScreenName=MkDirecto&amp;dnt=true&amp;embedId=twitter-widget-0&amp;features=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%3D%3D&amp;frame=false&amp;hideCard=false&amp;hideThread=false&amp;id=1728090682164654527&amp;lang=es&amp;origin=https%3A%2F%2Fwww.marketingdirecto.com%2Fdigital-general%2Fsocial-media-marketing%2Fcards-against-humanity-yowza-nueva-plataforma-red-social-no-publicar-contenido&amp;sessionId=a82c400b7ba0c488b5ef6a2a4cc1b5651fa64adf&amp;siteScreenName=MkDirecto&amp;theme=light&amp;widgetsVersion=01917f4d1d4cb%3A1696883169554&amp;width=500px\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-tweet-id=\"1728090682164654527\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<\/div>\n<\/figure>\n<h2 class=\"wp-block-heading\"><strong>Cards Against Humanity y el Black Friday<\/strong><\/h2>\n<p>El famoso juego de cartas no es la primera vez que hace una de sus\u00a0atrevidas acciones durante el Black Friday. A lo largo de los a\u00f1os, durante el gran d\u00eda de rebajas que se celebra el \u00faltimo viernes del mes de noviembre, Cards Against Humanity ha llevado a cabo algunas acciones pol\u00e9micas, como\u00a0<strong>vender caca real de toro, cavar un agujero por mero ocio, crear desde cero una empresa de chips e incluso<\/strong>\u00a0<strong>vender billetes de 20$ o un coche con un descuento del 99%.<\/strong><\/p>\n<p>Cada una de ellas busca mostrarse como una s\u00e1tira por parte de la empresa sobre el consumismo que las personas suelen mostrar durante los d\u00edas previos, durante y posteriores del Black Friday. El portavoz del juego de cartas explic\u00f3 que desde la empresa califican el Black Friday como un d\u00eda especial para ellos en el que, a diferencia de las dem\u00e1s marcas, no se enfocan en vender a la gente cosas innecesarias sino en utilizar todo su presupuesto en marketing para hacer re\u00edr a la gente.<\/p>\n<p>\u00abDurante los primeros a\u00f1os, nos centramos en burlarnos del Black Friday para criticar el consumismo inmediatamente despu\u00e9s de una festividad en la que se agradece lo que se tiene. Las rebajas del 99% eran la consecuencia l\u00f3gica de todo ello\u00bb,\u00a0<strong>explican desde la empresa.<\/strong><\/p>\n<p>Fuente: https:\/\/www.marketingdirecto.com\/digital-general\/social-media-marketing\/cards-against-humanity-yowza-nueva-plataforma-red-social-no-publicar-contenido<\/p>\n<div class=\"post-cn\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>La nueva red social llega como burla a las dem\u00e1s plataformas de redes sociales en las que no se modera el contenido. Cards Against Humanity, el juego de cartas, ha sido noticia despu\u00e9s de haber publicado un tuit el pasado 24 de noviembre en el que anunciaban que hab\u00edan lanzado\u00a0una nueva red social llamada Yowza. [&hellip;]<\/p>\n","protected":false},"author":52,"featured_media":10662,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[58],"tags":[],"class_list":["post-10660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-panorama"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cards Against Humanity tira un dardo a X con el lanzamiento de su propia red social, Yowza | Marketing Zone Icesi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.icesi.edu.co\/marketingzone\/cards-against-humanity-tira-un-dardo-a-x-con-el-lanzamiento-de-su-propia-red-social-yowza\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cards Against Humanity tira un dardo a X con el lanzamiento de su propia red social, Yowza | Marketing Zone Icesi\" \/>\n<meta property=\"og:description\" content=\"La nueva red social llega como burla a las dem\u00e1s plataformas de redes sociales en las que no se modera el contenido. 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