{"id":11167,"date":"2024-02-26T12:00:49","date_gmt":"2024-02-26T17:00:49","guid":{"rendered":"https:\/\/www.icesi.edu.co\/marketingzone\/?p=11167"},"modified":"2024-02-26T14:45:53","modified_gmt":"2024-02-26T19:45:53","slug":"sundar-pichai-google-aboga-por-un-compendio-de-normas-de-naturaleza-global-para-regular-la-ia","status":"publish","type":"post","link":"https:\/\/www.icesi.edu.co\/marketingzone\/sundar-pichai-google-aboga-por-un-compendio-de-normas-de-naturaleza-global-para-regular-la-ia\/","title":{"rendered":"Sundar Pichai (Google) aboga por un compendio de normas de naturaleza global para regular la IA"},"content":{"rendered":"<p>La evoluci\u00f3n tan fren\u00e9tica como absolutamente imparable de la\u00a0inteligencia artificial\u00a0(IA) hace que la regulaci\u00f3n de la tecnolog\u00eda de moda sea absolutamente perentoria. As\u00ed lo cree Sundar Pichai, CEO de Alphabet, la matriz de Google. \u00ab<strong>Necesitamos reglas internacionales para regular el uso de la inteligencia artificial<\/strong>. Por eso deber\u00edamos pensar en un marco legal de naturaleza transatl\u00e1ntica o ir m\u00e1s all\u00e1 y perge\u00f1ar un marco regulatorio global\u00bb, dice Pichai en una entrevista concedida al diario alem\u00e1n\u00a0<em>S\u00fcddeutsche Zeitung<\/em>.<\/p>\n<p><strong>El CEO de Alphabet ha colmado asimismo de loas a la\u00a0Ley de Inteligencia Artificial de la UE.<\/strong>\u00a0\u00abEn su forma actual esta norma halla un buen equilibrio entre la innovaci\u00f3n y las medidas responsables de protecci\u00f3n. Este equilibrio deber\u00eda ser preservado a medida que nos involucramos en el necesario proceso legislativo para regular la IA\u00bb, enfatiza Pichai.<\/p>\n<p><strong>Los negociadores de la UE y de los diferentes pa\u00edses comunitarios acordaron la Ley de Inteligencia Artificial en diciembre de 2023<\/strong>\u00a0despu\u00e9s de largas y tediosas negociaciones. Y a principios de febrero de este a\u00f1o los representantes de los estados miembros de la UE dieron asimismo luz verde a la norma. Y ahora la ley deber\u00e1 obtener el pl\u00e1cet del Parlamento Europeo.<\/p>\n<h3 class=\"wp-block-heading\"><strong>Sundar Pichai cree que la IA va a crear nuevos puestos de trabajo<\/strong><\/h3>\n<p>En el futuro, y de acuerdo con la previsto por esta ley,\u00a0<strong>los sistemas de IA deber\u00e1n ser categorizados en diferentes grupos de riesgo<\/strong>. Y cuanto mayor sea el riesgo potencial solapado a las aplicaciones de IA, mayores ser\u00e1n los requisitos que estas deber\u00e1n satisfacer. La esperanza es que la Ley de Inteligencia Artificial de la UE sea el espejo en el que se miren otras regulaciones directamente emparentadas con la IA.<\/p>\n<p>Cuestionado por el impacto potencialmente corrosivo de la IA en el universo laboral y la eventual destrucci\u00f3n de empleos por parte de esta tecnolog\u00eda,<strong>\u00a0Pichai rechaza los presagios m\u00e1s agoreros a este respecto. \u00abCreo que la IA crear\u00e1 nuevos puestos de trabajo\u00bb, profetiza Pichai.<\/strong><\/p>\n<p><strong>Se necesitar\u00e1n, por ejemplo, personas para \u00abplantear las respuestas adecuadas a los grandes modelos de lenguaje.<\/strong>\u00a0En este sentido, emerger\u00e1 un tipo de profesi\u00f3n completamente nueva. Sin embargo, obviamente algunos empleos ser\u00e1n reemplazados por la IA. Esta es la raz\u00f3n por la que necesitamos trabajar como sociedad en la educaci\u00f3n y en la formaci\u00f3n para garantizar que los empleados sean sometidos a sesiones de reentrenamiento cuando as\u00ed sea necesario. Creo que debemos esforzarnos en poner redes de seguridad\u201d, enfatiza Pichai.<\/p>\n<p><strong>En los \u00faltimos d\u00edas\u00a0Google, la empresa de Sundar Pichai, se ha visto precisamente en el ojo del hurac\u00e1n a cuenta de la IA.\u00a0<\/strong>La compa\u00f1\u00eda de Mountain View se vio obligada a suspender temporalmente la generaci\u00f3n de im\u00e1genes en\u00a0Gemini, su chatbot con IA, despu\u00e9s de que replicase \u00abuna serie de inexactitudes en algunas representaciones hist\u00f3ricas\u00bb. Google tuvo que entonar el \u00abmea culpa\u00bb el pasado jueves por una serie de im\u00e1genes nacidas del vientre de Gemini que mostraban, por ejemplo, a los padres de Estados Unidos como personas racializadas y a los vikingos como un pueblo de raza negra.<\/p>\n<p>Fuente: https:\/\/www.marketingdirecto.com\/digital-general\/digital\/sundar-pichai-google-aboga-normas-globales-regular-ia<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La evoluci\u00f3n tan fren\u00e9tica como absolutamente imparable de la\u00a0inteligencia artificial\u00a0(IA) hace que la regulaci\u00f3n de la tecnolog\u00eda de moda sea absolutamente perentoria. As\u00ed lo cree Sundar Pichai, CEO de Alphabet, la matriz de Google. \u00abNecesitamos reglas internacionales para regular el uso de la inteligencia artificial. Por eso deber\u00edamos pensar en un marco legal de naturaleza [&hellip;]<\/p>\n","protected":false},"author":52,"featured_media":11168,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-11167","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sundar Pichai (Google) aboga por un compendio de normas de naturaleza global para regular la IA | Marketing Zone Icesi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.icesi.edu.co\/marketingzone\/sundar-pichai-google-aboga-por-un-compendio-de-normas-de-naturaleza-global-para-regular-la-ia\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sundar Pichai (Google) aboga por un compendio de normas de naturaleza global para regular la IA | Marketing Zone Icesi\" \/>\n<meta property=\"og:description\" content=\"La evoluci\u00f3n tan fren\u00e9tica como absolutamente imparable de la\u00a0inteligencia artificial\u00a0(IA) hace que la regulaci\u00f3n de la tecnolog\u00eda de moda sea absolutamente perentoria. 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As\u00ed lo cree Sundar Pichai, CEO de Alphabet, la matriz de Google. \u00abNecesitamos reglas internacionales para regular el uso de la inteligencia artificial. Por eso deber\u00edamos pensar en un marco legal de naturaleza&hellip;","_links":{"self":[{"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/posts\/11167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/users\/52"}],"replies":[{"embeddable":true,"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/comments?post=11167"}],"version-history":[{"count":1,"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/posts\/11167\/revisions"}],"predecessor-version":[{"id":11169,"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/posts\/11167\/revisions\/11169"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/media\/11168"}],"wp:attachment":[{"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/media?parent=11167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/categories?post=11167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.icesi.edu.co\/marketingzone\/wp-json\/wp\/v2\/tags?post=11167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}