{"id":5200,"date":"2020-05-18T10:19:14","date_gmt":"2020-05-18T15:19:14","guid":{"rendered":"http:\/\/www.icesi.edu.co\/marketingzone\/?p=5200"},"modified":"2020-05-18T10:19:14","modified_gmt":"2020-05-18T15:19:14","slug":"seat-da-una-segunda-vida-a-los-autocines","status":"publish","type":"post","link":"https:\/\/www.icesi.edu.co\/marketingzone\/seat-da-una-segunda-vida-a-los-autocines\/","title":{"rendered":"SEAT da una segunda vida a los autocines"},"content":{"rendered":"<p><strong>SEAT<\/strong>\u00a0ha dado una nueva vida a la\u00a0<a href=\"https:\/\/www.reasonwhy.es\/actualidad\/autocine-coche-electrico-endesa-kia-madrid-2018\" target=\"_blank\" rel=\"noopener noreferrer\">cultura de los autocines<\/a>\u00a0celebrando un concierto exclusivo en una de estas localizaciones con la estrella del pop alemana\u00a0<a href=\"https:\/\/en.wikipedia.org\/wiki\/Tim_Bendzko\" target=\"_blank\" rel=\"noopener noreferrer\">Tim Bendzko<\/a>.<br \/>\nCon este proyecto, organizado junto con el canal SAT.1, el fabricante de autom\u00f3viles ha permitido a las nuevas generaciones redescubrir la atm\u00f3sfera de los autocines y asistir a un concierto de manera segura en plena desescalada y entrada en una nueva normalidad social.<\/p>\n<p>Y es que la cita, que tuvo lugar el pasado viernes 15 de mayo en el autocine de D\u00fcsseldorf, permiti\u00f3 que los asistentes acudieran al concierto con la m\u00e1xima seguridad\u00a0<strong>desde sus coches<\/strong>, respetando as\u00ed las medidas de distanciamiento social. Todos los dem\u00e1s que quisieron seguir este concierto, \u00fanico en su categor\u00eda, lo pudieron hacer gracias al\u00a0<strong>streaming\u00a0<\/strong>online.<\/p>\n<div class=\"summary-new\">\u201cHemos convertido autocines en experiencias musicales y los veh\u00edculos en salas de conciertos\u201d<\/div>\n<p><em>\u201cEn SEAT conectamos a las personas y los coches a trav\u00e9s de la m\u00fasica de una manera innovadora. Hemos convertido autocines en experiencias musicales y los veh\u00edculos en salas de conciertos, para permitir a las personas disfrutar de un evento en vivo, en completa seguridad\u201d<\/em>, subraya Jason Lusty, Director Global de Marketing de SEAT.<\/p>\n<p><em>\u201cGracias a la colaboraci\u00f3n entre SEAT y SAT.1, este concierto en autocine fue un ejemplo de nuestro compromiso con la m\u00fasica, ofreciendo una experiencia tanto en directo como digital, a disposici\u00f3n de todos\u201d<\/em>, a\u00f1ade Giuseppe Fioridispina, Responsable de Marketing de SEAT en Alemania.<\/p>\n<p>Con esta activaci\u00f3n, SEAT ha reafirmado su compromiso con la m\u00fasica como uno de los pilares principales para conectar con su comunidad, implic\u00e1ndose, al mismo tiempo, en la temporada de\u00a0<strong>conciertos para el 2020<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEAT\u00a0ha dado una nueva vida a la\u00a0cultura de los autocines\u00a0celebrando un concierto exclusivo en una de estas localizaciones con la estrella del pop alemana\u00a0Tim Bendzko. Con este proyecto, organizado junto con el canal SAT.1, el fabricante de autom\u00f3viles ha permitido a las nuevas generaciones redescubrir la atm\u00f3sfera de los autocines y asistir a un concierto [&hellip;]<\/p>\n","protected":false},"author":48,"featured_media":5201,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[58],"tags":[127,128],"class_list":["post-5200","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-panorama","tag-atencion","tag-destacado"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SEAT da una segunda vida a los autocines | Marketing Zone Icesi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.icesi.edu.co\/marketingzone\/seat-da-una-segunda-vida-a-los-autocines\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEAT da una segunda vida a los autocines | Marketing Zone Icesi\" \/>\n<meta property=\"og:description\" content=\"SEAT\u00a0ha dado una nueva vida a la\u00a0cultura de los autocines\u00a0celebrando un concierto exclusivo en una de estas localizaciones con la estrella del pop alemana\u00a0Tim Bendzko. 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