{"id":7643,"date":"2022-03-25T14:00:57","date_gmt":"2022-03-25T19:00:57","guid":{"rendered":"http:\/\/www.icesi.edu.co\/marketingzone\/?p=7643"},"modified":"2022-03-25T09:11:20","modified_gmt":"2022-03-25T14:11:20","slug":"el-metaverso-que-es-y-su-origen-por-ximena-cobo","status":"publish","type":"post","link":"https:\/\/www.icesi.edu.co\/marketingzone\/el-metaverso-que-es-y-su-origen-por-ximena-cobo\/","title":{"rendered":"El Metaverso: \u00bfQu\u00e9 es? y su origen &#8211; Por Ximena Cobo"},"content":{"rendered":"<p>El Metaverso parece un concepto complejo o desconocido para algunos, pero en realidad\u00a0<strong>es un entorno digital en el que se integran dos mundos: El virtual y el f\u00edsico<\/strong>, se puede \u00a0acceder a trav\u00e9s de diferentes dispositivos electr\u00f3nicos (gafas de realidad virtual o aumentada, aplicaciones para smartphones etc.) pero en el que tambi\u00e9n tendremos que crear un\u00a0<strong>Avatar (representaci\u00f3n individual en Internet)<\/strong>\u00a0\u00a0para poder comunicarnos con otros usuarios e interactuar con todos los elementos que all\u00ed se encuentren.<\/p>\n<p>El t\u00e9rmino\u00a0<strong>&lt;&lt;Metaverso&gt;&gt;<\/strong>\u00a0naci\u00f3 en el a\u00f1o 1992 en la novela de ciencia ficci\u00f3n\u00a0<em><strong>Snow Crash<\/strong><\/em>, escrita por el estadounidense\u00a0<strong>Neal Stephenson<\/strong>\u00a0en la cual nos muestra su propia versi\u00f3n de la evoluci\u00f3n del Internet. Esta novela nos cuenta la historia de Hiro , un repartidor de pizza en el mundo real y un pr\u00edncipe guerrero samura\u00ed en el metaverso. Neal usa t\u00e9rminos como\u00a0<strong>Avatar<\/strong>\u00a0y\u00a0<strong>MMORPG<\/strong>\u00a0<strong>(Videojuegos Multijugador de rol Masivos en Linea)<\/strong>\u00a0\u00a0porque seg\u00fan \u00e9l, as\u00ed funcionaba esta simulaci\u00f3n del mundo real.<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.tooldata.io\/content\/images\/2022\/02\/Imagen-de-apoyo.png\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2 id=\"datos-sobre-el-metaverso-\">Datos sobre el Metaverso:<\/h2>\n<p>Les comparto algunos datos que encontr\u00e9 y que pueden ser interesantes si quieren saber m\u00e1s de este concepto y su funcionamiento:<\/p>\n<ul>\n<li>Usa tecnolog\u00edas como la realidad virtual, lo cual permite que cuando nos desconectemos, estos mundos virtuales sigan existiendo<\/li>\n<li>Ser\u00e1 posible realizar compras dentro de estas plataformas como si estuvi\u00e9ramos en el mundo real<\/li>\n<li>Actualmente encontramos varios metaversos en plataformas como\u00a0<strong>The Sandbox<\/strong>\u00a0(juegos virtuales) y\u00a0<strong>Decentraland\u00a0<\/strong>(mundos virtuales)<\/li>\n<li>Se usan los\u00a0<strong>NFT\u00b4s (Tokens no fungibles)<\/strong>\u00a0y las\u00a0<strong>criptomonedas<\/strong>\u00a0como m\u00e9todos de pago dentro de este entorno<\/li>\n<li>Algunas empresas que ya est\u00e1n invirtiendo en el metaverso son:\u00a0<strong>Gucci, Nike, Disney<\/strong><\/li>\n<li><strong>SecondLife<\/strong>\u00a0es uno de los metaversos m\u00e1s reconocidos y exitosos<\/li>\n<li>La empresa\u00a0<strong>Epic Games<\/strong>\u00a0en el 2021 tambi\u00e9n anunci\u00f3 una millonaria inversi\u00f3n en desarrollo<\/li>\n<\/ul>\n<p>Una de las empresas que est\u00e1 desarrollando tecnolog\u00edas para construir y hacer del Metaverso una realidad es\u00a0<strong>Meta<\/strong>\u00a0(Anteriormente Facebook) Actualmente la organizaci\u00f3n contin\u00faa trabajando en su propia visi\u00f3n del Metaverso llamada\u00a0<strong>Horizon<\/strong>\u00a0\u00a0la cual se divide en diferentes espacios:\u00a0<strong>Horizon \u00a0Home, Horizon Worlds , Horizon Work Rooms, Horizon Venues \u00a0y Horizon Marketplace.<\/strong><\/p>\n<p>Seg\u00fan\u00a0<strong>Mark Zuckerberg<\/strong>, la empresa est\u00e1 orientando sus proyectos a generar oportunidades y ventajas en\u00a0<strong>Horizon<\/strong>\u00a0a trav\u00e9s de la econom\u00eda creativa en la cual los usuarios puedan\u00a0<strong>conectar, crear, jugar, trabajar, aprender y disfrutar<\/strong>. Algunas caracter\u00edsticas importantes que ha mencionado sobre esta plataforma son:<\/p>\n<ul>\n<li>Sensaci\u00f3n de presencia (Internet Corporizado)<\/li>\n<li>Avatars en 3D<\/li>\n<li>Teletransportaci\u00f3n<\/li>\n<li>Privacidad y seguridad<\/li>\n<\/ul>\n<p>Es importante aclarar que el metaverso esta en desarrollo y\u00a0<strong>aun no existe del todo<\/strong>, y ahora es momento de que tomes tus propias conclusiones sobre la siguiente etapa del Internet.<\/p>\n<p><strong>Por Ximena Cobo<\/strong><\/p>\n<p><strong>Social Media Manager de Tooldata.<\/strong><\/p>\n<p>Fuente: https:\/\/www.tooldata.io\/blog\/el-metaverso-y-su-origen\/<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Metaverso parece un concepto complejo o desconocido para algunos, pero en realidad\u00a0es un entorno digital en el que se integran dos mundos: El virtual y el f\u00edsico, se puede \u00a0acceder a trav\u00e9s de diferentes dispositivos electr\u00f3nicos (gafas de realidad virtual o aumentada, aplicaciones para smartphones etc.) pero en el que tambi\u00e9n tendremos que crear [&hellip;]<\/p>\n","protected":false},"author":52,"featured_media":7646,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[58,60],"tags":[],"class_list":["post-7643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-panorama","category-articulos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El Metaverso: \u00bfQu\u00e9 es? 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