{"id":9297,"date":"2023-03-30T10:00:35","date_gmt":"2023-03-30T15:00:35","guid":{"rendered":"https:\/\/www.icesi.edu.co\/marketingzone\/?p=9297"},"modified":"2023-03-22T15:34:47","modified_gmt":"2023-03-22T20:34:47","slug":"el-ceo-de-esta-empresa-es-una-ia-y-le-va-a-las-mil-maravillas-en-los-parques-bursatiles","status":"publish","type":"post","link":"https:\/\/www.icesi.edu.co\/marketingzone\/el-ceo-de-esta-empresa-es-una-ia-y-le-va-a-las-mil-maravillas-en-los-parques-bursatiles\/","title":{"rendered":"El CEO de esta empresa es una IA (y le va a las mil maravillas en los parqu\u00e9s burs\u00e1tiles)"},"content":{"rendered":"<h1 class=\"intro\">En agosto de 2022 Netdragon Websoft tuvo la osad\u00eda de poner a la inteligencia artificial (IA) \u00abTang Yu\u00bb al frente de la compa\u00f1\u00eda.<\/h1>\n<p>La furiosa entrada en escena de la\u00a0inteligencia artificial\u00a0(IA) ha hecho que un buen n\u00famero de profesionales teman por sus puestos de trabajo. Y aunque los empleados que acometen tareas rutinarias son quienes tienen a bote pronto m\u00e1s razones para estar amedrentados por el auge de la IA, lo cierto es que esta tecnolog\u00eda puede dejar tambi\u00e9n compuestos y sin trabajo a los directivos en el seno de las empresas.\u00a0<strong>Que se lo digan, si no, a la empresa china especializada en \u00abgaming\u00bb Netdragon Websoft, cuyo CEO es una IA.<\/strong><\/p>\n<p>En agosto de 2022, mucho antes de que\u00a0ChatGPT\u00a0desencadenara el \u00abhype\u00bb que aletea actualmente en torno a la IA,\u00a0<strong><a href=\"http:\/\/www.netdragon.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Netdragon Websoft<\/a>\u00a0tuvo la osad\u00eda de pioner a la inteligencia artificial \u00abTang Yu\u00bb al frente a la compa\u00f1\u00eda.<\/strong><\/p>\n<p>Conviene adem\u00e1s hacer notar que Netdragon Websoft no es una empresa peque\u00f1a, cotiza en la bolsa de Hong Kong y<strong>\u00a0factura anualmente alrededor de 2.100 millones de d\u00f3lares.<\/strong><\/p>\n<p>Adem\u00e1s, la IA fichada en calidad de CEO por la compa\u00f1\u00eda no ha hecho cargo de una filial m\u00e1s bien insignificante de Netdragon Websoft y\u00a0<strong>est\u00e1, de hecho, al freno de una de sus subsidiarias m\u00e1s importantes: Fujian Netdragon.<\/strong><\/p>\n<p><strong>En esta empresa la inteligencia artificial \u00abTang Yu\u00bb lleva desempe\u00f1ando las t\u00edpicas funciones de CEO desde hace m\u00e1s de seis meses\u00a0<\/strong>y como tal toma decisiones, analiza informes, eval\u00faa riesgos y promueve la eficiencia en el seno de la compa\u00f1\u00eda, de acuerdo con\u00a0<em><a href=\"https:\/\/thehustle.co\/should-we-automate-the-ceo\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">The Hustle<\/a><\/em>.<\/p>\n<h3><strong>La IA de Netdragon Websoft no cobra un c\u00e9ntimo por ejercer de CEO de la compa\u00f1\u00eda<\/strong><\/h3>\n<p>Dejian Liu, presidente de Netdragon Websoft,\u00a0asegur\u00f3 en agosto del a\u00f1o pasado, cuando \u00abTang Yu\u00bb tom\u00f3 las riendas de Fujian Netdragon, que<strong>\u00a0la IA era definitivamente el futuro de la gobernanza corporativa<\/strong>. Y profetiz\u00f3 asimismo que esta tecnolog\u00eda cambiar\u00eda sustancialmente la manera de hacer negocios.<\/p>\n<p><strong>Por lo pronto \u00abTang Yu\u00bb tiene a su favor que trabaja sin interrupci\u00f3n las 24 horas del d\u00eda durante los siete d\u00edas de la semana\u00a0<\/strong>y no percibe adem\u00e1s ning\u00fan salario en concepto de remuneraci\u00f3n.<\/p>\n<p><strong>Ello se traduce en un notable nivel de ahorro para la compa\u00f1\u00eda<\/strong>, puesto que un CEO (en las 500 empresas m\u00e1s grandes de Estados Unidos al menos) cobra alrededor de 16 millones de d\u00f3lares al a\u00f1o. Actualmente los consejeros delegados multiplican por 399 los emolumentos de sus empleados. En 1965 el sueldo de los CEO era, sin embargo, solo 20 veces m\u00e1s elevado que el de sus subordinados.<\/p>\n<p><strong>Se desconoce, no obstante, hasta qu\u00e9 punto el CEO rob\u00f3tico de Fujian Netdragon tiene potestad para hacer cualquier cosa que se le antoje sin la supervisi\u00f3n de la compa\u00f1\u00eda.\u00a0<\/strong>As\u00ed y todo, que la compa\u00f1\u00eda est\u00e9 actualmente capitaneada por una IA no la ha \u00abhundido\u00bb en modo alguno, m\u00e1s bien todo lo contrario.<\/p>\n<p><strong>Al menos en los parqu\u00e9s burs\u00e1tiles Netdragon Websoft se ufana de un rendimiento por encima de la media.\u00a0<\/strong>Y desde agosto del a\u00f1o pasado los t\u00edtulos de la compa\u00f1\u00eda han pegado un brinco del 18%. En cambio, el \u00edndice\u00a0<a href=\"https:\/\/www.hsi.com.hk\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Hang Seng\u00a0<\/a>de la bolsa de Hong Kong cay\u00f3 un 3% durante el mismo periodo.<\/p>\n<p>Fuente: https:\/\/www.marketingdirecto.com\/digital-general\/digital\/ceo-empresa-es-ia<\/p>\n<div class=\"post-cn\"><\/div>\n<h1 class=\"intro\"><\/h1>\n<p>&nbsp;<\/p>\n<div class=\"post-cn\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>En agosto de 2022 Netdragon Websoft tuvo la osad\u00eda de poner a la inteligencia artificial (IA) \u00abTang Yu\u00bb al frente de la compa\u00f1\u00eda. La furiosa entrada en escena de la\u00a0inteligencia artificial\u00a0(IA) ha hecho que un buen n\u00famero de profesionales teman por sus puestos de trabajo. Y aunque los empleados que acometen tareas rutinarias son quienes [&hellip;]<\/p>\n","protected":false},"author":52,"featured_media":9298,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[58],"tags":[],"class_list":["post-9297","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-panorama"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El CEO de esta empresa es una IA (y le va a las mil maravillas en los parqu\u00e9s burs\u00e1tiles) | Marketing Zone Icesi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.icesi.edu.co\/marketingzone\/el-ceo-de-esta-empresa-es-una-ia-y-le-va-a-las-mil-maravillas-en-los-parques-bursatiles\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El CEO de esta empresa es una IA (y le va a las mil maravillas en los parqu\u00e9s burs\u00e1tiles) | Marketing Zone Icesi\" \/>\n<meta property=\"og:description\" content=\"En agosto de 2022 Netdragon Websoft tuvo la osad\u00eda de poner a la inteligencia artificial (IA) \u00abTang Yu\u00bb al frente de la compa\u00f1\u00eda. 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