{"id":9460,"date":"2023-05-10T14:00:12","date_gmt":"2023-05-10T19:00:12","guid":{"rendered":"https:\/\/www.icesi.edu.co\/marketingzone\/?p=9460"},"modified":"2023-05-08T16:14:31","modified_gmt":"2023-05-08T21:14:31","slug":"the-north-face-presenta-una-coleccion-de-ropa-para-un-futuro-inhabitable","status":"publish","type":"post","link":"https:\/\/www.icesi.edu.co\/marketingzone\/the-north-face-presenta-una-coleccion-de-ropa-para-un-futuro-inhabitable\/","title":{"rendered":"The North Face presenta una colecci\u00f3n de ropa para un futuro inhabitable"},"content":{"rendered":"<h2 class=\"intro\">The North Face presenta \u00abGlobal Warming Series\u00bb, una futurista colecci\u00f3n de ropa que est\u00e1 pensada para explorar un mundo inexplorable.<\/h2>\n<p>El\u00a0<strong>calentamiento global<\/strong>\u00a0es una de las mayores preocupaciones de la actualidad. Por ello, la marca<strong>\u00a0The North Face<\/strong>\u00a0presenta\u00a0<strong>\u00abGlobal Warming Series\u00bb<\/strong>, una futurista colecci\u00f3n pensada para ser llevada en un futuro inhabitable.<\/p>\n<p>La marca lanza esta colecci\u00f3n de ropa junto a la agencia\u00a0Wunderman Thompson M\u00e9xico, utilizando data para predecir los cambios clim\u00e1ticos que se acercan en el planeta tierra como consecuencia del calentamiento global, y haciendo uso de la tecnolog\u00eda de la inteligencia artificial para crear los dise\u00f1os.<\/p>\n<p>De esta forma, la colecci\u00f3n\u00a0<strong>\u00abGlobal Warming Series\u00bb est\u00e1 pensada para resistir las condiciones extremas del futuro,\u00a0<\/strong>y para poder explorar un mundo inexplorable.<strong>\u00a0<\/strong>El objetivo de esta acci\u00f3n es concienciar a la sociedad sobre la importancia de cuidar del planeta tierra, y revertir los efectos del cambio clim\u00e1tico.<\/p>\n<p><iframe id=\"instagram-embed-0\" class=\"instagram-media instagram-media-rendered\" src=\"https:\/\/www.instagram.com\/p\/Crw6UdlOYNo\/embed\/captioned\/?cr=1&amp;v=14&amp;wp=540&amp;rd=https%3A%2F%2Fwww.marketingdirecto.com&amp;rp=%2Fcreacion%2Fcampanas-de-marketing%2Fthe-north-face-presenta-coleccion-global-warming-series#%7B%22ci%22%3A0%2C%22os%22%3A762.7000000476837%7D\" height=\"828\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-instgrm-payload-id=\"instagram-media-payload-0\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<h2 class=\"wp-block-heading\">The North Face presenta \u00abGlobal Warming Series\u00bb<\/h2>\n<p>Los dise\u00f1adores de esta colecci\u00f3n se basaron en algoritmos y en predicciones de la inteligencia artificial para\u00a0<strong>desarrollar ropa que ser\u00eda capaz de resistir las condiciones extremas del futuro,\u00a0<\/strong>y al mismo tiempo, son respetuosas con el medio ambiente. Pero como se\u00f1alan desde la marca, esta es una colecci\u00f3n que The North Face no desea lanzar.<\/p>\n<p>\u00abEsto es una llamada de atenci\u00f3n para todos, marcas, gobiernos, consumidores, seres humanos, para que tomemos medidas ahora y\u00a0<strong>evitemos llegar a un futuro donde la exploraci\u00f3n tenga que adaptarse a las condiciones extremas de un mundo hostil\u00bb,\u00a0<\/strong>comentan desde la marca a trav\u00e9s de un comunicado.<\/p>\n<p>Adem\u00e1s, con el objetivo de ayudar en la lucha contra el calentamiento global,\u00a0<strong>la marca de ropa lanzar\u00e1 esta colecci\u00f3n virtual en el metaverso<\/strong>, donde las prendas estar\u00e1n a la venta como NFT. El dinero recaudado se destinar\u00e1 a la\u00a0<strong>ONG ProNatura M\u00e9xico AC<\/strong>. \u00abGlobal Warming Series\u00bb se suma a las acciones pensadas en el beneficio del planeta que The North Face desarrolla desde hace a\u00f1os.<\/p>\n<p><iframe id=\"instagram-embed-1\" class=\"instagram-media instagram-media-rendered\" src=\"https:\/\/www.instagram.com\/p\/Cry-PASOXoI\/embed\/captioned\/?cr=1&amp;v=14&amp;wp=540&amp;rd=https%3A%2F%2Fwww.marketingdirecto.com&amp;rp=%2Fcreacion%2Fcampanas-de-marketing%2Fthe-north-face-presenta-coleccion-global-warming-series#%7B%22ci%22%3A1%2C%22os%22%3A766.5999999046326%7D\" height=\"828\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-instgrm-payload-id=\"instagram-media-payload-1\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<p>Fuente: https:\/\/www.marketingdirecto.com\/creacion\/campanas-de-marketing\/the-north-face-presenta-coleccion-global-warming-series<\/p>\n<div class=\"post-cn\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The North Face presenta \u00abGlobal Warming Series\u00bb, una futurista colecci\u00f3n de ropa que est\u00e1 pensada para explorar un mundo inexplorable. El\u00a0calentamiento global\u00a0es una de las mayores preocupaciones de la actualidad. Por ello, la marca\u00a0The North Face\u00a0presenta\u00a0\u00abGlobal Warming Series\u00bb, una futurista colecci\u00f3n pensada para ser llevada en un futuro inhabitable. La marca lanza esta colecci\u00f3n de [&hellip;]<\/p>\n","protected":false},"author":52,"featured_media":9461,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[58],"tags":[],"class_list":["post-9460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-panorama"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The North Face presenta una colecci\u00f3n de ropa para un futuro inhabitable | Marketing Zone Icesi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.icesi.edu.co\/marketingzone\/the-north-face-presenta-una-coleccion-de-ropa-para-un-futuro-inhabitable\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The North Face presenta una colecci\u00f3n de ropa para un futuro inhabitable | Marketing Zone Icesi\" \/>\n<meta property=\"og:description\" content=\"The North Face presenta \u00abGlobal Warming Series\u00bb, una futurista colecci\u00f3n de ropa que est\u00e1 pensada para explorar un mundo inexplorable. El\u00a0calentamiento global\u00a0es una de las mayores preocupaciones de la actualidad. Por ello, la marca\u00a0The North Face\u00a0presenta\u00a0\u00abGlobal Warming Series\u00bb, una futurista colecci\u00f3n pensada para ser llevada en un futuro inhabitable. 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