“THE ROLE OF AN ENTREPRENEUR’S SOCIAL CAPITAL STOCK IN THE SUCCESSFUL EXPANSION OF A START-UP. THE CASE OF ‘HIPERTEXTO LTDA - LA LIBRERÍA DE LA U’ (Artícle Published in Spanish)”. 2009. Estudios Gerenciales 25 (113): 15-36. https://doi.org/10.1016/S0123-5923(09)70087-7.